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HAUNTEDHAYRIDE.COM News Blog
Halloween Retail Show 2018 - The Crows are Circling 'Review' Could Haunts suffer same fate?
Tue, January 16, 2018
Who remembers the days when the Halloween Show located in Chicago was the can't wait event?  Who can remember when the retail industry tried to get the Haunted House industry booted from this once fabulous show?  Can anyone now remember when the Transworld Halloween show use to draw over 10,000 buyers from all over the country?  It was the retail industry that pushed out Transworld Exhibits and haunters and went their own direction.  So how did that work out?  Just look at the show today!   Two words can describe the once SPOOKY and JAM PACKED Halloween retail show... GHOST TOWN!  

A new company has now produces this show, and decided it was a great idea to buy or co-locate Hauntcon.  Hauntcon is another dead on arrival convention.   Hauntcon featured very few vendors, few buyers, and little interest from the haunt industry.  The Halloween retail show from what we're hearing will be back in New Orleans in 2019 then a possible move to Atlanta.   The orginal Halloween show retail leaders shot itself in the foot and now it's paying the price.  Just our opinion. 

Transworld after getting the boot started a new show centered around the Haunted House industry.  Nine years later the haunted house show is now home to the Escape Room, Corn Mazes, Farmers, Haunts, Pumpkin Patches,Hayrides, and very soon Christmas Attraction industry.  Transworld has taken the Haunt Show from 50,000 square feet year one to now (hold your breathe) for 2019 they've reserved the ENTIRE convention center including the Dome Stadium.  Incase you're wondering that is nearly 500,000 square feet of attraction exhibits.  Where is the Halloween retail show?  

The show was missing several vendors, the show looked smaller and buyers we didn't see more than 500.  Maybe more attended it just seemed DEAD!  You could walk up and talk to any vendor almost at any time.   As for Hauntcon this show has been on the decline for years.  Why on Earth did the Halloween retail show want to add Hauntcon?  Do they really believe finally after all these years they actually do need the Haunted House industry?  WOW!  What a revelation because that is exactly what we told these people over 10 years ago!  They didn't listen. 

Halloween retail industry has been KILLED by Amazon.com, Target, Walmart and Spirits.  Essentially the  ma and pa retail stores have disappeared.  The industry is now owned by the giants!  When so few control so much it's bad for everyone else.  A strong Halloween show could have put more focus on helping the small business owners compete but there may now be no hope.  The Haunt industry seems to find itself in the same boat.  Amusement Parks are trying to take over the industry.  Additionally we have a couple different companies with designs on opening haunted houses across the country.  By utilizing the same content, same marketing group, same essentially everything if this becomes too big our industry could suffer if successful.  Attempts to by one or two companies to get big could hurt vendors, and the haunt owners already being hurt by a host of other problems.  Furthermore amusement parks have a marketing advantage and are really starting to hurt the haunt industry.  Our industry should learn from the demise or near demise of the Halloween retail industry and fast.  This industry doesn't need nor should support a handful of people trying to get their fingers into every city in America.   This will turn out BAD in our opinion really bad.  Our industry thrives as a small ma and pa industry, helping employ tens of thousands of people each Halloween.    

Lastly, let us say the retail industry should strongly consider SELLING the show to Transworld because working with Hauntcon isn't going to save anything.  The retail industry needs to find the next generation of small costume shop retailers. The retail show needs energy!  The retail show needs a new breed of small business owners who understand how to create a business in 2018.  The retail industry needs more synergy!   Who could open the next big costume stores?  HAUNTED HOUSES who are now looking to increase revenue.  Attention retail industry... call Jen before it's too late!  Just our opinion.  The next article we write about the now graveyard like retail show could be it's final nail in the coffin.  As for Hauntcon this show worked better when it traveled and put the focus on visiting haunted houses in the offseason.  Hauntcon is not going to work as a second tradeshow for the haunt industry because the haunt industry doesn't need one.   Hauntcon in our opinion needs or should continue visiting cool cities with amazing haunts.  Attaching Hauntcon to the retail show and staying put in one city don't think it's going to work.  

Haunt industry WAKE UP and WAKE UP fast.  Our industry needs to better educate ourselves to compete.  We don't need to attend seminars about scaring people ... that is just dumb!  You need to learn how to market your business.  You need to simply become better at all aspects of business because if you don't you'll join the retail industry on the outside looking in.   Hauntworld is here to help.  You need to let us help you!  Transworld needs to wake up and do a better job at helping you by getting qualified speakers who know what they're talking about.  Haunters must find a great digital marketing person locally, take classes on the subject, or just learning how to create a better overall managed, operated, attractions.  FOCUS!   REALLY FOCUS!  Your business depends on it. 

Subscribe to Hauntworld Magazine www.HauntedHouseMagazine.com because we are going to HELP YOU!  I call on Transworld to focus on helping you.  I call most importantly on you to not support anything that could hurt your business, and partner with people who can!   Lastly it's time to  start posting on FORUMS again where you can talk about things that can help your business.  The Fright Forum is open and I'm more dedicated than ever to help and I ask you do the same!   Our industry has grown while the retail industry is now being controlled.  We must fight to keep our passions alive every October.  Again Hauntworld is here to help! 

The next few issues of Hauntworld will focus on helping you grow revenue, market your business, and look at different ways you can expand what you do using your skill sets as a haunter.  Learning how to airbrush, make your own masks, blah, blah won't save, expand, or grow your business.  Hauntworld has forums time to use them again.  We started a facebook forum look it up 'Hauntworld Fright Forum'... it's time to stand up and SCREAM, LEARN and EXPAND!  


  Posted by Larry 11.03 AM Read Comments ()
 
 
Darkness Haunt Tour - Transworld 2018 Announced
Sun, January 07, 2018

 
The Darkness Haunted House Tour is BACK and BIGGER than ever!  The tour is now includes the all-new House of Occult underground at Lemp Brewery!  Haunted House owners wanted a return to the Lemp Brewery so we've decided to remodel The Lemp Brewery haunted house and add it to the tour.  Let us break down the tour options for the haunted house industry and what will be new in 2018.  Get tickets NOW at hauntedhousetour.fearticket.com or book escape rooms now at www.StLouisEscape.com 

What's New:  

 

The Darkness:  Darkness will be celebrating it's 25th Year of Fear in 2018.  The Darkness is getting its biggest make over ever with every single section of The Darkness getting new scenes, sets, and special FX.  Starting with the downstairs we've added one new scene and several new props/animations.  On the second floor not only have we added or improved over 8 scenes but we've totally torn out the last section and building from scratch.  The Darkness ended with a graveyard but that is gone!  The Darkness will now feature an all-new ending to the haunted house a creepy, nasty and scary sewer!   The new sewer section will feature CGI FX, Animations, Amazing detail, dripping water and more. 

Terror Visions:  Every haunted house owner has always expressed interest in our 3D Haunt.  We have NOT renovated Terror Visions or added any new FX or Scenes in 3 years.  However this year that changes.  We're adding one whole entire new set, and changing or updating 4 more with new Animations, 3D Artwork, Illusions, and more. 

Silo-X / Zombie Laser Tag:  Our Silo-X Haunted also will be renovated and feature multiple shadow CGI FX which give the illusion that humans are actually fighting off real zombies.  Just us its amazing.  Furthermore one whole new scene was created from scratch,  Silo-X will open as a haunted house on one night and another as a zombie laser tag arena.  

Monster Museum/Gift Store:  Yes even this was renovated totally!  The gift store will help haunters understand how to set up a professional retail store and what to sell to generate more income for your haunt.  Our gift store was totally renovated just for this show!  

Lemp Brewery Haunted House:  We have not opened this haunt for the industry in 3 years.  We felt this attraction needed a total renovation and that is exactly what we've done along with a name change.  Go deep underground inside real caves and caverns and experience this attraction with the lights on and another night with live actors.  The Lemp haunted house is located about 1 mile down the road from The Darkness. 



St Louis Escape Rooms:  Located next door to The Darkness is St Louis Escape.  We have also totally renovated our Mummy Escape Room to include new sets, rooms, special FX, CGI FX, and much more.  Our Haunted Hotel Escape is finally complete and all four escape rooms will be available to book for the haunt industry from 10 am until Midnight with a discount code saving you 15%.  Use promo code: 'transworld2018'  at www.StLouisEscape.com 

 
TOUR EVENTS 2018 

March 22, 2018 (Thursday) -  Behind the Scenes Tour of Darkness, Silo-X, Terror Visions, St Louis Escape, and Lemp Brewery Haunted House.  For one price you can go behind the scenes, take photos, video and more of the all-new Darkness Haunted house and even all of our Escape Rooms.  Tours should start at Lemp Brewery 7pm from there you will head over to The Darkness where tours start at 7:30.  This event is limited to the first 375 guests. This will totally SELL OUT! 


March 23, 2018 (Friday) -  Lemp Brewery Haunted House with LIVE ACTORS 7pm until 9pm.  Limited to the first 500 guests.  Event will sell out.  


Zombie Laser Tag Expertise inside Silo-X next door to Darkness from 8 to 9:30pm.  


March 24, 2018 (Saturday)  -   The Darkness with live actors.  Experience Darkness, Terror Visions and Silo-X with live actors all for one price.  Event starts at 7 pm until 9:30 tickets are limited to the first 800 guests.  

GET TICKETS NOW AT    http://HauntedHouseTour.FearTicket.com   Tickets are cheaper if bought sooner than later.  Ticket prices rise closer to the event.  St Louis Escape was nearly booked out last year.  Book now and use promo code to save 15%.  Promo code will end soon.  Book Escape Rooms at www.StLouisEscape.com 

WATCH A VIDEO OF LAST YEARS TOUR BELOW: 



 
Read More
 
Transworld Announces Haunted House Pre-Tours - Haunted House Tradeshow
Sat, December 23, 2017



TUESDAY, MARCH 20th & WEDNESDAY, MARCH 21st

NEW FOR 2018! Pre-Convention Bus Tour to Nashville Nightmare Haunted House and Talon Falls Scream Park | $350/attendee* | BUY NOW

The tour includes: 2 dinners, Haunted House Tours, After Party & Transportation to and from the haunted houses.

Registration cutoff is 12:00 pm (CST) on March 7th, 2018, or once buses have filled up.

This March, TransWorld’s Halloween & Attractions Show is offering its FIRST EVER 2 day Pre-Convention Bus Tour, March 20-21, 2018, beginning in Nashville and ending in St. Louis.

Attendees will get to visit 2 premier haunted attractions: Nashville Nightmare Haunted House and Talon Falls Scream Park, as well as enjoying southern comfort food at Cock on the Walk for dinner before touring Nashville Nightmare. The Nashville Nightmare tour includes all 4 haunted attractions performing their full show, followed by a lights on tour and Q&A session with the owner and the team. To finish up the evening, Froggy’s Fog will be hosting an After Party at the haunt.

Tour Day 2 will begin at Talon Falls Scream Park with a lights on tour of Dead End Haunted House and Sinister Circus in 3D haunted attraction, followed by an exclusive show with actors at The Beast. Dinner will be served at this location with a Q&A session with the owner and the team.

Tuesday 3/20/18 Itinerary

  • 6:30 pm Load Buses at Hotel Preston, airport hotel (733 Briley Pkwy, Nashville, TN 37217)
  • 6:45 pm Depart Hotel
  • 7:00 pm Arrive at Cock On the Walk restaurant
  • 8:00 Load Buses
  • 8:20pm Arrive at Nashville Nightmare
  • 8:30pm Event Tour Begins 4 Haunted Houses, Lights on tour & After Party
  • 12:00 am Load Buses
  • 12:15 am Buses return to Hotel

Wednesday 3/21/18 Itinerary

  • 10:30am Load Buses at Hotel Preston, airport hotel (733 Briley Pkwy, Nashville, TN 37217)
  • 10:45am Depart Hotel
  • 12:00pm Lunch Stop (Trip does not include lunch)
  • 4:00pm Arrive Talon Falls- Lights on Tour of Dead End & Sinister Circus 3D
  • 5:15pm Dinner served at location
  • 6:15pm Talon Falls Scream Park Tour full cast
  • 7:45pm Load Buses
  • 8:00pm Bus Departs Talon Falls (buses depart every 20-30 min)
  • 12:00-1:00 am Buses return to the Marriott Hotel in St Louis

The Darkness will officially announce its Haunted House Tour lineup after New Years.  The Darkness haunt tour plans on featuring Lemp Brewery again in 2018.  More details on this tour coming soon.  
Read More
 
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